Alex Piliavsky

Discovery Wars: How Social Search is Disrupting Brand Visibility and Consumer Trust – Explore how social search is reshaping brand visibility and trust, and what strategies you need to adapt.

From Campaign Architect to AI Conductor: How Marketing Leaders Need to Redesign Oversight for Autonomous Agents – Transform your marketing with AI autonomy. Discover new leadership dynamics and strategic insights for the CMO role in an AI-driven world.

Algorithmic Transparency: What ‘Nutrition Labels’ for Ad Platforms Would Mean for Brand Strategy – Explore how ‘nutrition labels’ for algorithms will reshape brand strategy and marketing.

Invisible Shelves: Rethinking Brand Equity in the Age of Camera-First Search – Explore how the shift to camera-first search is redefining brand strategies and visibility. Learn how to adapt and thrive.

When AI Eats the Search Bar: Brand Equity in the Era of Zero-Click Summaries – Explore how AI-driven search changes brand visibility and trust. Strategies for thriving in a zero-click world.

The Open Prompt Playbook: Why Sharing Your Brand’s AI Prompts Might Be the Most Counterintuitive Growth Move of 2025 – Discover why sharing AI prompts could be the key to growth in 2025. Learn how transparency can drive innovation and redefine competitive advantage.

Serial Commerce: How TikTok’s Shoppable Video Series Is Dismantling the Linear DTC Funnel – Explore how TikTok’s shoppable videos redefine the DTC funnel, merging storytelling with commerce.

The Searchless Generation: How Gen Z’s App-First Discovery Habits Are Redefining Brand Visibility – Explore how Gen Z’s shift to app-first discovery is changing brand visibility and strategy. Discover insights and tactics for the new social search era.

Algorithm Whisperers: How Brand Teams Are Building Internal AI-First Ops to Survive the Great Ad Platform Shakeup – Discover how brands are building AI-first operations to thrive amid ad platform disruptions. Learn strategies for agility and competitive advantage.

Prompt Wars: How Open-Sourcing AI Workflows Is Creating the Next Competitive Moat in Marketing – Explore how open-source AI workflows are redefining brand strategies, offering both challenges and opportunities in today’s marketing landscape.